PPC success depends on your ability to see what’s going on and update your model based on new data. Want to copy a competitor’s campaign? Need to go after a highly specific audience? We’ll help you do it.

Custom and lookalike audience development.

This will ultimately score you more visibility and more leads. With sponsored content, you’ll have your promotional content featured in LinkedIn’s newsfeed. Remarketing ads are your chance to win over these lost opportunities. Sometimes, people leave your site without buying anything. We’ll be there to guide you as you do it. Your ad campaign needs to evolve over time as market dynamics change and as you learn more information. We’ll help you setting up your ad creative. Video ads have higher engagement rates and can fit into almost any campaign. We’ll draft the copy and polish them to perfection Text ads are inexpensive and highly effective. We’ll spend time with you, reviewing your goals for the campaign, researching the competition, and setting high-level goals. LinkedIn ads also offers a wide range of different advertising options, like video ads, text ads, and more. If you’re targeting people based on their current position, previous career path, or existing company or industry, LinkedIn is the perfect platform.

Career- and industry-centric targeting.

This makes them ideal targets for a B2B marketing campaign.

A professional audience.Nearly all of LinkedIn’s users are career focused.

With these data, you can gradually tweak your campaign and get better and better results. With PPC ads, you can track everything, including traffic, engagement rates, and overall return on investment (ROI).

With the right platform, you can show ads to only the people most likely to be valuable for your brand, down to factors like age, gender, geographic location, search history, and more. Most PPC ad networks rely on audience data to be effective. Compare this to a social media marketing or SEO campaign, where you’ll pay a lot of money upfront without a guarantee of initial traffic. With a PPC campaign, you only pay for the actual traffic you generate.

Linkedin campaign management